Turning beauty
signals into
strategy
Get product-driven recommendations for the US beauty market.
Hundreds of new products launch every month in the U.S, making it nearly impossible to track, test, and prioritize what really matters.
––
TERRA does it for you, combining real-time product tracking with sensorial expertise to deliver clear, strategic insights for innovation.
Get clarity in the constantly shifting US beauty market.
The U.S. beauty market sees hundreds of new brand launches each year—bootstrapped, VC-backed, celebrity-founded, indie, or MedSpa-rooted. It’s easy to miss what’s the next big thing.
––
Terra provides real time tracking of brands and emerging indie players in the skincare and color cosmetics markets.
Experience what your tomorrow can look like through a curated innovation tour.
Each Innovation Tour is tailor-made around your strategic brief—whether focused on business goals, R&D priorities, or future-facing topics you want to explore before they scale.
––
From scouting new technologies to forging meaningful partnerships, Terra gives you insider access to startups, labs, research centers, universities, and beauty tech pioneers across the U.S. and beyond.


























